SEO optimization - Neparno 10 agency

Difference Between “People Viewed Your Business Profile” and “Searches Showed Your Business Profile in the Search Results”

Feb 11, 2026Aleksandar RatkovićBlog english, SEO optimizationGoogle My Business

If you manage local SEO or Google Business Profile (GBP) accounts, you have probably noticed two similar-sounding metrics inside the Performance section: “People viewed your Business Profile” and “Searches showed your Business Profile in the search results.”
Many business owners — and even some marketers — assume these numbers represent the same thing. They do not. Understanding the difference is essential if you want to interpret visibility, engagement, and real local search performance correctly.

This article explains what each metric measures, why the numbers are often very different, and how to use them for better decision-making.

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How to Use Asana for SEO Projects and Save Time?

Mar 13, 2025Aleksandar RatkovićBlog english, SEO optimizationagency

Managing SEO projects requires a structured approach to ensure that no critical tasks are missed and that the workflow remains efficient. Instead of creating a new task list from scratch every time you onboard a new client, you can use Asanato streamline the process, improve organization, and save time.

In this guide, we’ll go over how to set up a reusable SEO project template in Asana that allows you to automate and optimize your workflow.

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When SEO Outgrows Your Resources – Lessons Learned from Practice

Dec 24, 2024Aleksandar RatkovićBlog english, business, SEO optimization

Imagine this: your business is finally at the top of Google search results for the key terms your potential clients use every day. The phones are ringing, emails are pouring in, and inquiries are piling up. It all seems perfect, right? But then something unexpected happens – your small team simply can’t handle the overwhelming workload.

This is not a hypothetical scenario; it’s a situation we’ve encountered twice in our work as an SEO agency. In both cases, our clients had teams of just 2 to 3 employees. When the SEO strategy delivered results and they secured top rankings for relevant terms, the demand for their services grew so much that they couldn’t manage the workload.

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SEO as a Path to PR Promotion Without Extra Costs

Oct 4, 2024Aleksandar RatkovićBlog english, SEO optimizationPR

When discussing the benefits of SEO, the usual topics include improved Google visibility, increased organic traffic, and more clients. However, there’s one significant advantage that often gets overlooked—indirect PR promotion, which can have a priceless impact on a brand and its reputation.

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Free Tools for Effective Backlink Analysis

Dec 27, 2023Aleksandar RatkovićBlog english, SEO optimizationtools

In today’s digital landscape, where the success of online presence plays a crucial role in achieving business goals, investing in an SEO (Search Engine Optimization) strategy becomes imperative for every SEO agency. At the heart of this strategy lies the efficient management of backlinks, a key building block influencing a website’s ranking on search engines. […]

Difference between project manger and account manager in an SEO agency

Dec 22, 2023Aleksandar RatkovićBlog english, SEO optimizationagency

In an SEO agency, the roles of a Project Manager and an Account Manager are distinct, each contributing to the overall success of client projects in different ways. Let’s explore the key differences between these two roles: Project Manager in SEO agency: 1. Focus on Execution: 2. Internal Coordination: 3. Task-Oriented: 4. Problem Solving: 5. […]

Navigating the Future: The Vital Role of SEO Risk Management

Aug 17, 2023Aleksandar RatkovićBlog english, SEO optimization

In the ever-evolving landscape of digital marketing, staying on top of the latest trends and algorithm updates is essential. While search engine optimization (SEO) can greatly enhance your online visibility and drive organic traffic, it’s equally crucial to prepare for potential shifts that could impact your hard-earned rankings. This is where the concept of SEO […]

Unveiling the Evolution: Google Webmasters Tools to Google Search Console

Jun 14, 2023Tamara RašićBlog english, SEO optimizationseo

Google Search Console, formerly known as Google Webmasters Tools (WMT), has undergone a significant transformation over the years. As Google strives to enhance its services and provide webmasters with more advanced tools, the old functionalities have been replaced by new features that offer a broader range of capabilities. In this blog post, we will explore […]

Boosting Your Celebrity Brand with SEO Strategies

Mar 17, 2023Aleksandar RatkovićBlog english, SEO optimization

Search engine optimization (SEO) has become a crucial aspect of digital marketing, and it can be a powerful tool for boosting the online presence of celebrities and their brands. In today’s world, where celebrity culture and influencer marketing dominate social media platforms, leveraging SEO strategies can help you reach a wider audience and increase your brand’s visibility.

Keyword Research

The first step in any SEO campaign is conducting keyword research. This involves identifying the phrases and terms that people are searching for online, which are relevant to your celebrity brand. By identifying these keywords, you can create content that is tailored to the interests of your target audience and optimize your website or social media profiles for these specific search terms.

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SEO for Vimeo videos

Mar 17, 2023Aleksandar RatkovićBlog english, SEO optimizationseo, video

SEO (Search Engine Optimization) is crucial for any online platform that wants to increase its visibility and reach a wider audience, and Vimeo is no exception. Vimeo is a popular video-sharing platform that allows users to upload, share, and watch videos. If you’re looking to improve your SEO for Vimeo, here are some tips to get you started:

Use relevant keywords: When uploading your videos, make sure to use relevant keywords in your title, description, and tags. This will help search engines understand the content of your video and show it to users who are searching for related content.

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